PDF-a9350 | Praised for its no nonsense approach to engaging students and conveying key learning outcomes and for striking a good balance between sociological and psychological aspects of consumer behaviour, the new edition now features increased coverage of social media, digital consumption and up-to-date marketing practice. Written from a European perspective, international in its scope and with an array o… Consumer Behaviour
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[Pub.06KsY] Consumer Behaviour PDF | by Zubin Sethna
Consumer Behaviour by by Zubin Sethna
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